As the Marketing Director at DSI, I feel like I have a solid understanding of Avigilon surveillance cameras and what it takes to sell them. But do I have what it takes to actually install surveillance cameras? Let’s find out!

To gain a deeper understanding of our operations and to get acquainted with our hardworking installers, I decided to step away from my desk and spend a day in the field running wire and installing Avigilon surveillance cameras at Ogden Eccles Conference Center in Ogden, Utah. Little did I know that this experience would not only broaden my knowledge but also give me a newfound appreciation for the challenges our installers face daily.

Physical Demands

One of the first things that struck me was the physical nature of the job. Climbing ladders, crawling through tight spaces, and lifting equipment were just a few aspects that made me realize the demanding physicality of the installer’s role. From mounting cameras to running cables, every task required a blend of strength and agility. The physical demands of the job were made even more aware when I woke up the next day and had sore hands and feet.

Problem-Solving Prowess:

The day unfolded with a series of challenges that truly showcased the problem-solving prowess of our installers. Whether it was identifying the optimal camera placement for maximum coverage or troubleshooting connectivity issues, every camera being placed presented a unique set of problems to be solved. I was impressed by the adaptability and resourcefulness of the team, their ability to think on their feet, and find effective solutions in real-time.

Customer Interaction:

What struck me most was the interaction with our customers. The installers’ role extends beyond technical expertise; they serve as the face of our company, ensuring that clients feel confident and secure with our services. Patiently answering questions, explaining the functionality of the system, and addressing concerns highlighted the importance of strong communication skills in this field. It made me realize that the installer is not just a technician but also a brand ambassador, fostering positive relationships with our customers.

Team Collaboration:

Being part of the installation team for a day also highlighted the significance of teamwork. Each member played a crucial role, and the synergy among the team members was palpable. Whether strategizing the installation process or assisting each other in overcoming obstacles, the camaraderie among the installers was admirable. It reinforced the idea that the success of our projects is a collective effort, with each team member contributing their unique skills and expertise.

Conclusion:

At my desk, in the office, it’s easy to forget the real-time problems installers encounter while on the job. When we make a sale and a map is drawn up, the sales team generally sees a job from a 2-dimensional perspective on a piece of paper. Being on site for an installation job filled in a lot of gaps and increased my functional knowledge of the products we sell. I believe that spending a day as an installer helped bridge departmental gaps, optimizes communication, and ensures better quality for our customers. All in all, my day as a installer was an eye-opening experience that deepened my understanding of the challenges and dedication required for successful installations. I gained a newfound respect for the physical and mental demands of the job, as well as an appreciation for the problem-solving skills and teamwork exhibited by our installers. As our Marketing Director, this experience will undoubtedly inform my approach to promoting our services, ensuring that the hard work and expertise of our installers are rightfully celebrated. I am thankful for the opportunity to have joined the team for a day and look forward to incorporating these insights into our marketing strategy to better connect with our audience.